Digital strategy, analytics and customer acquisition at a senior commercial level.
Written for marketers who can already run the channels and now want the seat where the budget is decided. Brand building, communications planning, martech, analytics and user experience are treated as one strategic discipline.
Assessment is entirely coursework built to mirror professional practice — campaign plans, customer journey maps, live client briefs — finishing with a 60-credit Digital Transformation Project.
Delivered in Bangkok and online by ADVEX Management School under a transnational education partnership with Arden University, United Kingdom.
Module titles are those published by Arden University and may be updated. The definitive list is confirmed at enrolment.
| Award title | MSc Strategic Digital Marketing |
| Level | Full master's — 180 credits |
| Awarding university | Arden University, United Kingdom |
| Entry requirement | A bachelor's degree, or an equivalent qualification together with relevant professional experience. |
| Length | One year full-time equivalent |
| Delivery | HyFlex — live online, self-directed study, on-site workshops in Bangkok |
| Assessment | Coursework, case studies and projects. No written examinations. |
| Intakes | February, April, June, August, October, December |
| Language | English |
| Award | A full UK master's degree awarded and certificated by Arden University. |
Tell us what you already hold — a diploma, a degree, or years of work that never got certificated — and we will tell you which level you enter at and how long the route takes.